INDUSTRIAL CLEANING IN 2021 — THE NEW NORMAL
Fragrance can be powerful, comforting, relaxing, rejuvenating. Fragrances may be mood-enhancing and spark happiness. Research shows that the scents we encounter in our body care, haircare, home care, laundry and other everyday products play an instinctual role in our lives. Fragrance plays an equally important role in our institutional and industrial buildings where all-purpose fragrance cleaners are vital. In these spaces, fragrance can support subliminal signals that indicate that the area is clean and safe.
Whether you call it Industrial and Institutional, I&I, Professional Cleaning, Janitorial, Pro-Cleaning…it adds up to crucial sanitation protection as the world reopens. New standards for industrial and business facility hygiene have become absolutely vital to protect staff and reassure customers. With that, practices and new product innovation should address appropriate level of hard surface disinfectants — cleaning, sanitizing, and disinfecting. Understanding the important differences helps!
#1 Cleaning removes surface soil
#2 Sanitizing kills surface bacteria
#3 Disinfecting kills bacteria and fungi plus inactivates viruses
Today, new levels of best-practices have emerged with focus on the need to physically wipe surfaces to remove contaminants left behind. When developing cleaning products, check the EPA’s List N for disinfectants that work against specific pathogens. Use accelerated hydrogen peroxide products that provide high efficacy and low toxicity. Consider one-step products that clean and disinfect simultaneously. A wide product range – wipes, concentrates, gels, ready-to-use formats provide flexibility for the user. EPA Safer Choice, I&I Low Cost, H2O2 Stable – Peroxide Stable, Bleach Stable are just a few important innovation platforms for all-purpose fragrance cleaners.
And don’t forget arguably one of the most important innovation parameters, fragrance! Many all purpose cleaners contain similar active ingredients, which means that fragrance is often the single most important factor influencing the decision to choose one cleaner over another. The fragrance of cleaners is one of the most important ways we differentiate among myriad choices within the market.
Producers of industrial and institutional cleaners understand that fragrance trends don’t stop at candles and bath products. Fragrance trends trickle down from fine fragrance perfumes to bath and body to everyday cleaning products, and decisions about industrial fragrance in cleaners are important marketing choices.
Industrial fragrances are created and selected based on consumer market research. Industrial fragrances are built to work even when the product base itself may pose challenges. Marketing strategies are influenced by fragrance, and ingredients must meet varied regulatory and compliance standards across the globe, such as IFRA 49, RIFM, California’s Prop 69, Material Safety Data (MSDS), and more. That’s how important industrial fragrance is.
If you think about it, fragrance may well be the single most important element of a cleaner. Consider the fact that a mixture of vinegar and ammonia may work just as well as some commercially produced cleaners. But vinegar and ammonia aren’t olfactively pleasing and we spend more time and money on finding and purchasing cleaners with pleasing aromas.
In fact, when you realize just how integral fragrance is to a cleaning product’s commercial success and just how much work, inspiration, research, and expertise goes into each bottle of cleaner, that ordinary all-purpose cleaner becomes much more interesting and perhaps even beautiful. As evocative and as pervasive as fragrance is, it brings new value-added to enhance your products with great smelling industrial fragrances. Even in cleaning products, fragrance matters.
After more than a year out of public spaces, offices, schools, we want our cleaners to smell appealing with yummy lemony goodness reminiscent of home, or pine aromas that evoke thoughts of fresh air, clean breezes, and wide-open spaces, or natural fragrances or essential oils that meet LEEDS Standards. And with fragrance so closely mingled with memory, by choosing cleaners with pleasant industrial fragrances, we can create lasting associations with physical spaces that help society reemerge positively.
If you would like more information about best-in-class industrial fragrances or practices, contact the AgilexPro team for details.